Kelly Barnett, Sr. Manager Corporate Communications, reveals how BNSF kept their intranet rollout full steam ahead—rallying stakeholders and zeroing in on the right segments to deliver a launch that was smooth, strategic, and a resounding success.

Unlocking Adoption
Katrina Jagodzinski, Internal Communications Specialist, shares how Westwood Professional Services achieved extraordinary intranet adoption and engagement by aligning leadership, empowering content owners, and creating experiences that inspired employees to connect and contribute.

Clutter to Connection
Crystal Smith, Digital Services Manager, shows how the California DMV transformed a disorganized intranet into a powerful hub for 10,000+ employees. By cutting through outdated clutter and streamlining access to the right information, Crystal demonstrates how even the most complex organizations can drive adoption forward and create digital experiences that truly connect employees at every level.

Beyond the Desk
Hannah Bolte, Director of People, Communications, Marketing, shares how Lozier energizes and connects frontline employees, turning everyday communication into a powerful driver of engagement and impact.

Navigating Change with Confidence
Meara Murphy, Senior Director of Internal Communications at Lantheus, shares how her team transformed employee communications by replacing an outdated intranet with Lantheus Central. With a mix of excitement and resistance across their workforce, Meara reveals the strategic change management initiatives, from executive storytelling to creative engagement campaigns, that helped employees shift habits, embrace the new platform, and build trust during times of significant organizational change.

Recognition That Resonates
Regan Zuege, Internal Communications Lead, gives you a peek behind the Simpplr curtain to see how we use our own platform to foster a sense of belonging and joy through peer shoutouts, built-in recognition, and storytelling. Because when people feel seen, that’s when the real magic happens.

Internal comms and HR leaders are under pressure: fewer resources, bigger expectations, and employees who want clarity and connection. AI can help but only if it’s done right.

Join Ira Gottlieb, Divisional Vice President, Corporate Communications, as he shares how TriNet is experimenting with AI to ease workload and personalize employee experiences. Oh, and to stay compliant too. Carolyn Clark will join the conversation to connect the dots and keep us focused on what matters most: trust and authenticity.

This facilitated discussion brings together Simpplr customers to share how they’ve built strong business cases for employee experience. Guided by Christy Schoon, Senior Value Consulting Director at Simpplr, the session will outline best practices for measuring impact and tying engagement to business outcomes. Customers will weigh in with real examples of how they’ve demonstrated value to leadership through cost savings, productivity gains, and improved employee retention.

Customers:

• Amy Eiduke, VP of Communications & Culture, Option Care
• Leanna Bernhard, Senior Content Manager, Bozzuto
• Cindy Klein, CHRO, WECU

Join Gurjeev Chadha, VP, Product Management, and Courtney Tavernit, Senior Solutions Consultant, as they pull back the curtain on Simpplr’s product vision. From upcoming innovations to enhancements that make everyday work simpler, you’ll get a first look at what’s ahead for the platform—and how these updates will help you drive deeper engagement, leverage AI to drive productivity, and deliver measurable impact.

In this session, we will provide a sneak peek into exciting upcoming features and AI-driven enhancements. You will walk away inspired with ideas to bring back to your own digital workplace strategy and to your C-suite.

• All Aboard – Kelly Barnett
• Unlocking Adoption – Katrina Jagodzinski
• Clutter to Connection – Crystal Smith
• Beyond the Desk – Hannah Bolte
• Navigating Change with Confidence – Meara Murphy
• Recognition That Resonates – Regan Zuege
• AI for IC – Ira Gottlieb
• Roadmap – Gurjeev Chadha
• Roadmap – Courtney Tavernit
• Proving Business Value – Christy Schoon and Leanna Bernhard
• Proving Business Value – Amy Eiduke and Cindy Klein

The Logic of Belief: How to Make Inaction Impossible

Tamsen Webster

The age-old problem/solution formula just doesn’t cut it anymore when it comes to truly inspiring action from our audiences. We need to understand that people aren’t rational decision makers- they are rationaliZING ones who tell themselves stories to justify what they do. That means our content has to create a moment of truth — a realization that makes inaction impossible.

In this keynote, learn to use a simple structure that creates both logical and emotional change you need for content that creates long-term change.