Attention is the real budget: 5 moves to spend it well

Attention is the real budget: 5 moves to spend it well

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Webinar details

More channels. More content. More AI tools creating more of both. And somehow employees still miss the one update that actually mattered. That’s a prioritization problem, and comms teams keep getting asked to solve it by producing more.

Watch this on-demand webinar with Carolyn Clark, VP of Corporate Communications & Employee Experience at Simpplr, for practical ways to cut through the noise and make every communication count.

In this session, Carolyn shares how to:

  • Follow where employee attention actually goes.
  • Give each channel a clear purpose.
  • Prioritize what deserves the biggest push.
  • Make messages more relevant to the right employees.
  • Use AI to repurpose content without creating more noise.

Get a framework for spending employee attention wisely and helping other teams understand why fewer, more purposeful communications can build greater trust.

About the presenters

Internal communications - headshot of Carolyn Clark, Simpplr VP of Corporate Marketing & Internal Comms

Carolyn Clark

VP of Internal Communications & EX Strategy, Simpplr

Carolyn Clark is the VP of Internal Communications & EX Strategy at Simpplr, a modern intranet platform. A seasoned leader, with deep roots in employee communications and employee experience, Carolyn joined to help Simpplr elevate the employee experience by driving innovation and reimagining how employee communication is delivered in today’s world.

Throughout her career, Clark has intentionally diversified her experience to all facets of communication. From producing broadcast news to consumer and product public relations, media relations and corporate communication. Before joining Simpplr, Clark led internal and HR communication at major tech companies including Yahoo, Oath (Verizon Media), Pandora, GoDaddy, and Opendoor. Clark has led countless transitions, navigated more crises than she can count, and shepherded thousands of employees through complex acquisitions and integrations. She has a passion for navigating difficult situations and an ability to drive employee experience strategy through complicated corporate issues.

Clark lives in North Carolina with her husband and energetic 10-year-old daughter.