Fostering employee trust through authentic tone of voice with Katherine King, Director of employee communications at Etsy

This episode features an interview with Katherine King, Director of Employee Communications at Etsy. She has been with the global ecommerce company since 2018, serving the internal communications function through Etsy’s massive growth. Previously, Katherine was a dialogue strategist where she developed brands’ customer-facing tone of voice for clients like American Express, Gerber, and Southwest Airlines.

In this episode, Amanda and Katherine discuss the spectrum of tone and voice, key business relationships that improve employee communications, and helping leaders develop empathetic messages.