Measuring Internal Communications: 5 Steps to Proving ROI


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Webinar Details

Many internal communications teams work to connect, align and engage the organization’s employees while trying to measure their contribution to the company’s success.

How can Internal Communication professionals demonstrate ROI and prove the value of their efforts to leadership? What are the metrics and data that executives care about? Which skills do team members need in order to report effectively?

Join Simpplr and experts from Audacity as they detail how to plan, gather, measure and prove Internal Communications ROI.

This webinar will provide:

  • An actionable framework for measuring success
  • Skills and traits for building a data-driven team
  • Test projects for providing measurable outcomes to leadership
  • …and more!

About the Presenters


Lauren Banks

Strategic Consultant at Audacity

As a kid, there were few things that captivated me quite like a good story. For nearly fifteen years, I’ve used my passion for storytelling to help leaders find their voice, drive change during difficult times and create value for some of the world’s most admired companies.

Whether leading communications teams in-house at organizations like Fiserv, JPMorgan Chase and Children’s Healthcare of Atlanta, or on the agency side supporting clients who are facing complex business challenges, the connection between strong client advocacy and employee engagement is proof that a successful communications strategy starts with an organization’s workforce.


Abigail Gripshover

Copywriter & Strategist at Audacity

Abigail C. R. Gripshover is a writer, editor, and content creator with a passion for the English language. She has played an integral role assisting emerging writers and publishers with preparing their work for the public through editing their work in its early stages. Through work experience she gained valuable skills in marketing and branding, which she has applied to help companies improve their online presences.


Hani Khan

Sr. Customer Marketing Manager at Simpplr

Hani Khan is the Sr. Customer Marketing Manager at Simpplr, a modern employee intranet software provider that helps companies engage their workforce by transforming employee communication. With years of communication and marketing experience, she is driven by discovering new technology and methods to engage within the digital workplace. Hani has worked with senior executives and brands on social media strategy and has a passion for storytelling to create a meaningful experience.


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