Shaping Tomorrow: Insights from Simpplr’s 2024 State of IC Report


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Webinar Details

Join Carolyn Clark, Vice President at Simpplr and a veteran in communications and employee experience, and Simpplr’s Chief Insights Officer, Jordan Katz, for an enlightening presentation on the latest trends and developments in the field of internal communications (IC). Drawing from both their extensive background and comprehensive research, Clark and Katz offer a deep dive into the “Simpplr State of Internal Communications 2023-2024” report, unveiling the dynamic shifts and emerging trends that are shaping the industry.

In this session, we:

  • Explore the pivotal findings from the annual survey of EX/IC practitioners
  • Highlight how these trends influence IC work and the overall evolution of their roles.
  • Address progress made in elevating the role of IC

This presentation is not just a summary of findings; it’s an invitation to understand the strategic significance of internal communications in today’s rapidly changing work environment.

You will leave with a clearer perspective on where the field is heading and how to adapt and thrive in this evolving landscape. This session is essential for IC professionals, HR leaders, and anyone interested in the future of employee engagement and organizational communication.

About the Presenters


Carolyn Clark

VP, Communications and EX, Simpplr

Carolyn Clark is the VP of Employee Communications and Experience at Simpplr, a modern intranet platform. A seasoned leader, with deep roots in employee communications and employee experience, Carolyn joined to help Simpplr elevate the employee experience by driving innovation and reimagining how employee communication is delivered in today’s world.

Throughout her career, Clark has intentionally diversified her experience to all facets of communication. From producing broadcast news to consumer and product public relations, media relations and corporate communication. Before joining Simpplr, Clark led internal and HR communication at major tech companies including Yahoo, Oath (Verizon Media), Pandora, GoDaddy, and Opendoor. Clark has led countless transitions, navigated more crises than she can count, and shepherded thousands of employees through complex acquisitions and integrations. She has a passion for navigating difficult situations and an ability to drive employee experience strategy through complicated corporate issues.

Clark lives in North Carolina with her husband and energetic 9-year-old daughter.

Jordan Katz

Jordan Katz

Chief Insights Officer, Simpplr

Jordan is the Chief Insights Officer for Simpplr, the leading AI-powered modern intranet and employee experience platform. In his practice, he focuses on advising organizations on the effective and impactful use of data and analytics, including the drivers of positive employee experience, to develop strategies that predict outcomes and increase performance.

As the former Global Head of Employee Experience (EX) Transition Programs and Global Head of Employee Experience Solutions Strategy – Public Sector for Qualtrics, Jordan was responsible for all aspects of growth within his vertical including forming the EX Partner Ecosystem and growing partner sourced revenue by ~90% YOY for 3 consecutive years. He was instrumental in growing the overall EX business from $20M to over $250M in ARR and increasing client retention from 50% to 92% by leveraging data and analytics to understand and apply the drivers of market growth and customer impact.

Jordan has consulted for hundreds of rapid growth SaaS companies as well as several world class global organizations like Zimmer, Korn Ferry, Mercer, Baxter, AB-Inbev, GM, Nationwide Insurance, Cardinal Health, The Federal Reserve System, Medtronic, Vanderbilt University Health System, NASA JPL, Fermi Lab, the Department of Defense, etc.

Jordan received a B.S. from Vanderbilt University, his M.B.A. from the University of Chicago Booth Graduate School of Business and a Certificate in Data Science and Analytics from M.I.T.


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